BREAZE

BREAZE Community & Member Survey

This report presents the findings of two surveys conducted by the Centre for Regional Innovation and Competitiveness (CRIC) on behalf of BREAZE Inc. The research outcomes presented in this report are intended to assist BREAZE in identifying its’ effectiveness in supporting its members to achieve zero emissions. The research also identified knowledge and information needs of the broader Ballarat community in relation to climate change and sustainable behaviours. The methodology adopted for this research was a combination of two surveys - one of members of the BREAZE organisation, and the other of a random sample of households in the Central Highlands region of Victoria, which is approximately consistent with the geographical distribution of BREAZE members. The research design was developed by CRIC in consultation with BREAZE representatives and the project steering committee prior to commencement of data collection. The BREAZE member survey was conducted via the web, using the LimeSurvey data collection software. The community survey was conducted by telephone. The analysis of the results presented in the report was conducted using the SPSS statistical package, version 15. The results are presented in two forms. Where available, comparisons between the sample of respondents to the two surveys were made. Download the BREAZE Community & Member Survey CRIC

Action Research Report

This report presents the findings of two Action Research workshops conducted by the Centre for Regional Innovation and Competitiveness (CRIC) for BREAZE Inc as part of the Climate of Change project. The action research outcomes presented in this report are intended to assist BREAZE in identifying effective communication strategies in supporting its members and the wider Ballarat community to achieve zero emissions. Download the Action Research Report

BREAZE Survey Open Comment Summary

This summary information has been produced to assist interpretation of the open responses received and collated in appendices 3 4 and 5 of the Centre for Regional Innovation and Competitiveness (CRIC) report BREAZE Community and Members Survey (12/2/2009) by Dr Steve McEachern and Dr Patrice Braun. The Ballarat community was surveyed using a random phone survey conducted by CRIC while BREAZE members were surveyed on-line. The diagrams below summarise a qualitative interpretation of these responses. All comments were read and then assigned to different categories based on potential areas of action and modes of information delivery.

Overall, the responses support the quantitative results reported in the main report by CRIC. This information provides an opportunity for BREAZE and project partners to gain useful information about the exact type of information and format of delivery preferred by BREAZE members and the wider Ballarat public. The Ballarat public highlighted media as their primary information delivery mechanism, most particularly the local newspaper. They identified water conservation as their primary sustainability issue and ‘How to’ guidelines for water conservation as a key deliverable. Credible product guides on sustainable household goods were second highest on the list.

BREAZE members also wanted ‘How to’ guides but for a much broader spectrum of sustainability actions. They also preferred their information delivery through the web, email or face-to-face workshops and information sessions. Both audiences wanted more clear information on legislation, rebates and grants. Download the BREAZE Survey Open Comment Summary